CEO: We need short form videos, no one will watch a 20 min video
Me: Why do you think that?
CEO: B
You're not posting videos because you're a "Perfectionist"
You want everything to be soooo good be
Does filming in different locations really enhance your video performance?
Some think it makes a hu
This is the behind the scenes of how I create revenue-generating YouTube videos
1ļøā£ Research: Befor
Spamming on LinkedIn will never work
I know you'd love to put your linkedIn on "Auto-pilot" and wat
Why your social media content Is failing
(Even when you think you have the right strategy)
Answer
Consistency isnāt sexy
But having a bad@$$ brand is
The stuff that looks sexy on the outside (Brand
I used to think every video I made needed to be a masterpiece.
If it wasnāt scripted, with characte
Most companies donāt know how to create demand for their business.
Theyāre stuck in 2008: Run Googl
CEO: Should we hire a full-time videographer if we want to do video?
Me: Nope
But hereās what I wo
If you're creating content on LinkedIn but it's not reaching your ideal customers...
This is what y
Hereās how you get more comfortable on VIDEO
First answer is obvious, second maybe not so muchā¦
1.
Do NOT start a B2B YouTube channel
Unless you consider these 3 things first š
Skip these, and you
Podcast tip:
Treat the first 60 seconds of your episode like the HOOK of a short form video.
Punch
A big reason most companies fail with content
(Aside from bad strategies)
They donāt experiment
T
Youāre posting content but not seeing results š©
Hereās exactly what to do:
Look in these 5 bucket
Stop trying to be cute on your website and LinkedIn profile
Most companies sound like this:
āWe ar
3 skills that will make you instantly better on video:
1.) Understand the art of the āHookā
Think
Impressions and views donāt pay the bills
Actually, they do š§
If they are the RIGHT impressions/v
This is how you attract CEOs with your video content.
Itās not about getting them to like or commen
I donāt sell in my videos
And I still convert 5 and 6 figure deals here
This may go against what a
3 signs it's time to fire your marketing agency š±
1.) Lack of performance
You're paying a hefty
If youāre posting 5-10 times a week on multiple platforms, doing it manually just isnāt practical.
How you won clients in 2014= Built trust and credibility + solved problems
How you win clients in
All our successful hires share ONE common trait
Solid intangibles
-Willing to dive in and take on
CEOs, donāt expect your team to create content if youāre not willing to do it yourself.
You can't s
Not scheduling your own posts as a Founder = š¤
Not having to edit your own videos as a Founder =
I could stop making videos for the next 3 months and still have enough content to post videos every
How to never run out of content ideas ever again
The next meeting you have with a prospect or clien
You recorded a video but forgot to include a really important part.
What were you thinking? You sh
How to turn long-form video into short form clips for LinkedIn.
2 core things you need to do here f
How to win clients with content:
(And no it's not "Being authentic")
š It's teaching and educatin
The companies that will win with content over the next 5 years...
Will be the ones building their o
If everyone agrees with your content all the timeā¦itās not good
Why?
Because if everyone agrees wi
Building a personal brand changed my life.
I started posting videos in 2019 and since then the foll
Most websites and LinkedIn profiles are missing two key things that help convert visitors into clien
You MUST ask these two questions on your sales calls
If you are booking meetings through your conte
Video content has a MASSIVE impact on search (SEO).
Your clients are now using video to search for
How to start a video podcast using your smartphone
(And 0 expensive equipment)
1ļøā£ Step 1: Set up
3 types of content B2B founders should be posting but arenāt
(And itās costing them high-value lead
Video is the cornerstone of a B2B marketing strategy
(And itās not even up for debate anymore)
Her
LinkedIn has dramatically changed.
And itās gonna put outdated marketing agencies and ghostwriters
CEOs: Wanna get better on video?
Record in front of other people š±
This may seem counterintuitive
Hereās what no one tells you about working with marketing agencies:
= They want you to rely on them
Perfection is killing your content.
Welcome to Perfectionland, where every video has the perfect to
Most marketing agencies wonāt tell Founders/CEOs their content sucks
We are not a marketing agencyā¦
Hereās how I create videos that generate 5-6 figure deals for my company
Itās a video framework I f
Websites aren't dead.
Boring websites are.
Too many companies want to "play it safe" and blend int
X
About
Welcome to the #1 destination for all things video content and social media marketing! Showing you how to use video content to attract your dream clients and build an industry leading brand! (With your own in-house content team)
Want to apply to work with us? Head over to our website now and check out our services, pricing, how we work with clients, and book a call (LINK BELOW)! We help 7-8 figure B2B companies win clients and build industry leading brands with in-house social media and video content. No need to outsource your content ever again!Ā
Not ready to work with us yet but want to steal some of my BEST (Exclusive content)? The type of content you canāt find anywhere else (Not even on social)!? Then sign up to the weekly email now! Youāll start by getting a free video and guide on the ā3 types of videos that instantly drive more salesā (LINK BELOW)!
Connect with our Founder/CEO on LinkedIn! www.linkedin.com/in/alexbsheridan
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