We create bridges between generations, cities and villages, centre and periphery.
Ideas Factory is an association created by a group of enthusiasts at the end of 2006. It brings together active people in Bulgaria, who create "assets" of connection where they are scarce - between generations, disciplines, the city and the village, citizens and municipal authorities, "center" and "periphery".
By creating bridges of interaction where they are broken, we believe we are creating an alternative to an increasingly radicalised world, more and more enclosed in 'bubbles of the only truth'. We replace fear with exploration, research, and the creation of new solutions.
We do it through various formats from which very concrete solutions are born. Our initiatives Baba Residence, Social Change Challenge, Artistic Challenge, and EMPATHEAST are manifesto for the change we need now.