Founded in 2017, RED MUSIC is a newly created label group and multi-faceted label services division of Sony Music Entertainment. RED MUSIC is home to a diverse roster of Sony Music artists, joint venture label brands, and partners like Century Media, Disruptor Records, Triple Tigers, Weekday Records, and 88 Classic. RED MUSIC is home to a robust division of label services that include radio promotion, advertising, streaming marketing, publicity, brand partnerships, sync, influencer marketing, digital marketing, and creative services.