For Joey Niceforo, the 2018 release of his full-length solo debut, Priceless, is a key milestone, both personally and professionally. Recorded at London’s iconic Abbey Road Studios with an 80-piece orchestra, Priceless features an A-list production team, including producers John Jones (Celine Dion, Duran Duran, Fleetwood Mac), Sam Reid (Glass Tiger), producer/conductor/arranger Steve Sidwell (The Carole King Musical –Beautiful, Shirley Bassey, Robbie Williams) and late engineer Steve Price (Adele, Sam Smith, Michael Jackson). Priceless also features multiple tracks by powerhouse songwriter, Diane Warren and current and former members of Glass Tiger.

Niceforo has already had a lengthy and distinguished career as a performer. In 2005, he made his professional debut as a member of the Canadian Tenors. In 2006, he founded classical crossover act, Destino, which toured worldwide and performed at the 2008 Beijing and 2010 Vancouver Olympics as well as at Carnegie Hall.