Home Of Experts.
We love helping our customers to achieve their personal sports and fitness goals, no matter if they’re beginners, amateurs, or sports fanatics. This passion has turned us into one of the largest sports retailer groups in Europe. Our 35,000 employees provide professional, personal advice, and excellent customer service across more than 20 countries.
We offer a huge range of high-quality sporting goods from the hottest international brands in skiing, running, team sport, fitness, and outdoor sports. Together, we are more than your well-known sporting goods retailer. We're the retailer with the human touch.
We believe in the power of sports and its ability to help us all achieve great things. Our goal is to inspire people to make sports and fitness a part of their lives. It makes no difference whether they’re pros or amateurs: We share our passion for sports, our expertise, and our personal approach, always with a human touch.