‘Darbar-E-Taj’ is a YouTube Channel dedicated to Indian classical music, and is envisioned as a content destination for the connoisseur and the curious alike. The Channel will feature music compositions and videos that pay tribute to the legendary classical musicians of India as well as explore the myriad and profound aspects of Indian Classical music.
The launch is to commemorate the 50th year of Brooke Bond Taj Mahal Tea (first introduced in 1966), and is an online celebration of the glorious relationship between the brand and Indian Classical music.