Primavera Pro is a global meeting point for the music world, opening a window on what's new and the challenges of an industry that is in constant evolution. During the week of Primavera Sound, this commitment culminates in the celebration of the yearly international meeting in Barcelona. For 5 days, the state of the music business is debated with the best-known experts in the field, showcasing dozens of newcomer bands and giving access to all the tools necessary for the professionals from all around the world who attend the meeting.
Pro has become the ideal setting for the analysis of what is going on and what is in store for the future of the music world, thanks to its position as a strategic point of cultural exchange between Europe, North America and the Latin American countries. In its more recent editions, over 3000 accredited professionals (half of whom were international) attended and participated in around 100 activities and 59 showcases.
It is, in short, where music meets. 🌐