Data-backed & actionable insights directly from the best B2B SaaS founders.
Hi there! I’m Upendra Varma. I am an ex-SaaS founder. From my own journey, I’ve realised there's lot of unpredictability when it comes to SaaS growth & the only way to make this predictable is by using data.
If you know what worked & what didn't for 10-15 companies, who were in your exact shoes once, you will have a much better idea about approaching your own growth.
This is why I host the “B2B SaaS Podcast”, where I interview the world's best B2B SaaS founders, asking them everything about their businesses. Every episode is designed to be compact (~ 15 minutes), data-backed ( with real SaaS metrics like MRR, growth rate, churn etc.) & actionable.
In every episode, I deep-dive into a key theme that's very interesting in a company's journey. Typical themes include growth ( lead generation, conversion), customer success ( churn & expansion), product, M&A, technology & people.