Enabling Creativity: Specific ideas to help your team flourish – Mark Edgington
In the swiftly changing dynamics of today’s world, creativity and innovation can be mere jargon— but they serve as the pulsing heart of advancement and expansion. So, what depth lies behind these words, and how can companies adeptly channel their essence?

Join Mark as he delves deep into the art of cultivating creativity and innovation in the workplace. Dive into actionable insights on weaving these elements into your organization’s fabric. Through a deep understanding of proven strategies, the identification of common pitfalls, and the unveiling of routes to authentic creativity, Mark will harness lessons from past endeavours — both triumphs and setbacks — to present a holistic roadmap to fostering a truly innovative ecosystem.

Such an environment doesn’t just boost innovative potential but also unfolds unexpected, rewarding outcomes. It may pave the way to harnessing the unforeseen, allowing us to discover and develop revolutionary products and services that benefit society at large.

About Mark
Mark has over 25 years of experience in UX and Development. He has founded several startups and worked in large agencies where he has architected solutions serving millions. Mark is a seasoned speaker, judge and the founder and principal consultant of Incendiary Blue, where he creates elegant solutions to the right problems.

His works span GSK, Wyeth, Vodafone, Orange, Deutsche bank, HSBC, DeBeers, Disney, Saint Gobain, Mazda, Mercedes, Airmiles, Philip Morris, Thomas Cook, Condor, O’Melveny, Orrick, Slaughter and May, Pfizer, Sky and EY and many others.

Mark holds a 1st class degree in Computer Science and Artificial Intelligence and an MSC in Human-Computer Interaction (UX). He has been published online, spoken at multiple conferences and judges UX awards yearly.

He is very passionate about working with schools, running digital days and acting as an Enterprise Careers adviser for the Mayor of London.