Stories of Italian Brands: how to innovate by transforming

3 videos • 5 views • by GS1 Italy GS1 Italy takes you on a journey to discover the 'Made in Italy'. In a short documentary, you will explore some of the Italian entrepreneurial realities that have distinguished themselves by being able to combine innovation and beauty, technology and sustainability, transforming raw materials into iconic products: organic fibers that become fashion textiles, everyday products that promote a sustainable and circular future, innovations that allow us to anticipate market needs. Thank to all contributors: Antonio Calabrò, president - Museimpresa, director- Fondazione Pirelli Enrica Arena, CEO - Orange Fiber Francesco Mutti, CEO - Mutti Bernardino Sani, CEO - Argiano Discover more: https://bit.ly/4fi4AES #gs1 #mutti #pirelli #argiano #orangefiber