WayCool has built the most comprehensive tech stack in the food economy, transforming soil tech, seed tech, farm tech, processing tech, distribution, retail tech, consumer tech and fintech to enhance the food ecosystem. Procuring fresh agricultural produce directly from 85,000+ farmers and leading Farmer Producer Organisations in India, we seamlessly deliver it to 1,00,000+ customers such as Processors, Traders, Retailers, HoReCa brands, and discerning consumers. Infusing Robotics, AI, ML, and Deep Learning, we are leveraging technology to scale and operate the food platform from soil to sale.
As India’s fastest growing agri-commerce company, we have a multi-channel product range from fresh produce and staples to dairy, serving over 1,00,000 clients in general trade, modern trade and food services space. Our consumer brands basket includes - Madhuram, Kitchenji, L'exotique, Kwik Kitchen, DeziFresh, and Freshey's.