Right on the Money: New Principles for Bold Growth is the latest book authored by Colleen Francis and provides readers with a proven, realistic game plan to redraw maps for sales and marketing in a topsy-turvy world. To order your copy today, visit right-on-the-money.com.

Colleen is driven by a passion for sales - and results. A successful sales leader for over 20 years, she understands the particular challenges of selling in today's crowded, confusing market, and that business leaders can no longer rely on approaches to sales based on techniques from decades ago—or even last year.

Colleen works with business and sales leaders to synergize the sales DNA of the organization to seize market opportunities. Whether designing strategy to target a new market or working with a team to improve its productivity, Colleen's results have attracted clients such as Merck, Abbott, Merrill Lynch, Royal Bank, Dow, Adecco, Trend Micro, NCR, Chevron, and thousands of other global organizations.