An undiscovered place of matchless beauty hidden among the hills and valleys of Western Massachusetts, Franklin County is casual, unpretentious, and welcoming to all.
From an exhilarating flight through the forest on a zip line to the wholesome fun of a country fair, Franklin County is the destination that's always in season. Farmland vistas beckon, along with the taste of freshly-picked fruit or the creative cuisine of an expert chef. Museums await to intrigue and delight. Theater performances and live music awaken the senses. Franklin County has something for everyone who enjoys the good life — indoors or outdoors!
Franklin County is Undiscovered Massachusetts!